Babytree Group is a China-based maternity and child-focused company principally engaged in the provision of a comprehensive suite of products and services that serve the four essential needs of Chinaâ€™s young families: learning, sharing, recording and shopping. The Company mainly provides advertising opportunities throughout its multi-platform ecosystem. The Company also conducts its e-commerce operations on the Meitun Mama platform. The Company conducts its businesses through two platforms, including Babytree Parenting and WeTime platforms. The Babytree Parenting platform is its flagship platform comprising the Babytree Parenting mobile app and babytree.com on PC and WAP. WeTime platform is a mobile-only second platform focused on child development, designed with the dual purposes of an image-rich social recording medium and an online depositary of early education content and tools.