Ebiquity plc is a United Kingdom-based holding Company. The Company is engaged in providing independent marketing analytics and insights across the marketing and media landscape. It operates through three segments: Media Value Measurement, Market Intelligence and Marketing Performance Optimization. Its Media Value Measurement segment includes the Company's media benchmarking, financial compliance and associated services. The Market Intelligence segment includes the Company's advertising monitoring, reputation management and research/insight services. Its Marketing Performance Optimization segment consists of the Company's marketing effectiveness and multi-channel analytics services. Its multi-channel analytics allows clients' requirements to personalize and automate their marketing communications across multiple channels. It provides its clients with competitor advertising monitoring, owned coverage, reputation analysis and communication insights.