500.com Limited is an online sports lottery service provider in China. The Company acts as an aggregator and processor of lottery purchase orders from its registered user accounts and derive substantially all of its revenues from service fees paid to it by provincial sports lottery administration centers for the purchase orders of sports lottery products that it direct to such centers. The Company offers an integrated suite of online lottery services, information, user tools and virtual community venues to its users. The Company provides its registered users with a range of lottery sales services that include Individual Lottery Purchase, Lottery Pool Purchase, Automatic Tag-along Purchase, Recurring Purchase and Locked-in Lottery Number Purchase. Its information services cover the news in the lottery business, including information on approximately 10 national level lottery products and over 100 provincial level lottery products.