SANRIO CO LTD revenue for the last year amounted to 99.98 B JPY, the most of which — 86.46 B JPY — came from its highest performing source at the moment, Product Sales and Licensing, the year earlier bringing 61.47 B JPY. The greatest contribution to the revenue figure was made by Japan — last year it brought SANRIO CO LTD 68.95 B JPY, and the year before that — 52.30 B JPY.