Viaan Industries Limited, formerly Hindusthan Safety Glass Industries Limited, is an India-based company, which is engaged in trading activities of consumer durables and electronic items. The Company's business activities include the wholesale of metals and jewelry; wholesale of other electronic equipment and parts thereof, and other non-specialized wholesale trade. The Company has launched its mobiles under VIAAN brand name. Viaan Mobiles is a registered brand of the Company. The unique selling point (USP) of Viaan mobiles is V-Assist, which focuses on giving network services to the users across the world. V-Assist also gives customized services to its users with assistance in travel, entertainment, shopping, gifting and utilities. The Company has launched its mobile games under Viaan Studio division. The Company has launched various phones, which include V-1.8, Encore, Empower, Emerge and Eternal. The Company has its research and development centers in China and Hong Kong.