AdUX SA engages in the website publishing with Hi-Media Publishing; audience monetization for its own sites and for third-party sites through online advertising via its Hi-Media Advertising network and content monetization via its division Hi-Media Payments with its micro-payment platform, Allopass and its e-wallet, Hipay. It offers Programmatic, Mobile, Online Video, Brand Content services to advertisers and agencies to optimize their digital communication. The company was founded by Cyril Zimmermann in January 1996 and is headquartered in Paris, France.