EcoFirst Consolidated Bhd. is an investment holding company, which engages in the provision of management services. It operates through the following business segments: Property Development, Property Investment, Property Management, and Investment and Others. The Property Development segment is involved in the sale of development properties. The Property Investment segment focuses on the sale of completed properties. The Property Management segment provides property management services. The Investment and Others investment segment consists of management services. The company was founded in 1973 and is headquartered in Kuala Lumpur, Malaysia.