Nousouken Corp. engages in the agricultural business. It operates through the Farmer’s Direct Sales Office and Direct Production Wholesale segments. The Farmer’s Direct Sales Office segment handles the direct business between fruit and vegetable producers and supermarkets. It also provides an agricultural product distribution platform that allows producers to determine sales destinations and sale prices. The Direct Production Wholesale segment deals with wholesale business between fruit and vegetable producers and supermarkets. It also manages rebranding of agricultural products. The company was founded by Tomomasa Oikawa on October 25, 2007 and is headquartered in Wakayama, Japan.