PWR Holdings Ltd. engages in design, prototyping, production, testing, validation, and sale of advanced cooling products and solutions to the motorsports, automotive original equipment manufacturing, aerospace and defence, and automotive aftermarket sectors for domestic and international markets. It operates through the PWR Performance Products and PWR C&R segments. The PWR Performance Products segment is composed of its Australian and European operations. The C&R segment deals with its USA operations. The company was founded by Kees Weel and Paul Weel in 1997 and is headquartered in Ormeau, Australia.