The SPAR Group Ltd (SPAR) is a South Africa-based company, which offers retail merchandising and field marketing services. It is a wholesaler and distributor of goods and services to SPAR grocery stores, Build it builders' merchandise outlets, TOPS at SPAR liquor stores and multiple other branded group retail outlets in Southern Africa, Switzerland, Ireland and South West England. Its geographical segments include Southern Africa, Ireland and Switzerland. The SPAR offers retails brands, such as SPAR, KWIKSPAR, SUPERSPAR, TOPS at SPAR, SPAR Express, Build it, TrenDIY by Build it, Pharmacy at SPAR and SaveMor. It offers three categories of retail services, such as syndicated services, project services and dedicated services. It offers a range of retail services, such as In-store Merchandising, Merchandising Services, New Store Sets/Remodels, Audits, In-store Events/Demos, Assembly Services, Omni-Channel/Click and Rick, Quick-Turn/Crowdmerchandising, and TeamTotal Retailer Services.