Globrands Group Ltd. specializes in marketing and sales solutions. It operates through the Smoking Products and Sweets and Snacks segments. The Smoking Products segment imports, distributes, and sells cigarettes, rolling tobacco, lighters, and rolling papers. The Sweets and Snacks segment purchases imported products such as chocolates, energy drinks, peanuts, nut mixes, and almonds. The company was founded by Yaron Gazit, Gadi Netzer, and Yael Lev in 2000 and is headquartered in Tel Aviv, Israel.
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