Suny Cellular Communication Ltd. engages in the distribution, provision, and repair of cellular phones and accessories. The firm sells its products through direct selling and internet. It operates through Cell phones and accessories segment. It serves retail networks, individuals, marketing networks distributor and cellular phone stores, strategic business clients, medium and small business clients, employee organizations, and consumer clubs. The company was founded on November 2, 1971 and is headquartered in Petach Tikva, Israel.