MGI - Media & Games Invest SE engages in the operation of an advertising software platform with first party games content. The firm combines a programmatic ad software- and data platform with its own game portfolio. Its platform covers the full value chain from advertiser to publisher and is available for various channels including in-app, mobile web, web, DOOH, and connected TV. The company was founded on March 21, 2011 and is headquartered in Stockholm, Sweden.