Hanesbrands, Inc. is a consumer goods company, which engages in the design, manufacture, sourcing, and sale of everyday basic innerwear and activewear apparel in the Americas, Europe, Australia and Asia Pacific. It operates through the following three segments: Innerwear, Activewear, and International. The Innerwear segment includes core apparel products, such as men's underwear, women's panties, children's underwear, socks and intimate apparel, sold in the United States (US). The Activewear segment consists of activewear products, such as T-shirts, fleece, performance apparel, sport shirts and thermals, sold in the US. The International segment comprises innerwear, activewear, hosiery and home goods products, sold outside of the US. Its brands include Hanes, Champion, Bonds, Maidenform, DIM, Bali, Playtex, Bras N Things, Nur Die/Nur Der, Alternative, L'eggs, JMS/Just My Size, Lovable, Wonderbra, Berlei, and Gear for Sports. The company was founded by J. Wesley Hanes in 1901 and is headquartered in Winston-Salem, NC.